How To Apply Face Serum

Is there really a right way to apply your serum? To enjoy the maximum benefits, it’s best to use them as directed.

Get the most out of your face serum for dry skin with the steps below:

1. Wash Your Face

First, you need to wash your skin. It’s important to do this before because you need to get rid of any dirt and buildup that might be on the surface of your skin.

When washing, you want to be thorough but gentle. This applies to both how you apply your cleanser and the type of cleanser you use. Stay away from harsh, chemical ingredients.

Additionally, you should use warm water, not hot. Hot water can dry out your skin.

2. Pat Dry

Once you’re done washing your skin, pat it dry. Don’t rub or apply too much pressure, as you could irritate your skin. If your face is inflamed or stressed, it might interfere with how it reacts to the serum.

When drying your skin, reach for something clean and soft. You always want to use a fresh towel to avoid getting old debris on your clean skin.

3. Apply Face Serum

Now, it’s time to use your serum! Here’s how to apply face serum properly:

  • Look at the package to figure out how much to use. Some serums require more than others to get the job done.
  • Take a look at whether you’re applying a spot treatment or if you’re supposed to use it on your entire face. If it’s only meant to be a spot treatment, use it only in the areas that need it. Some treatments may be harmful to certain areas—for example, around the eyes—or may be too harsh to use in larger quantities.
  • If you’re applying it to the whole face, do so in a gentle, upward motion. You don’t want to pull down on the skin, as you could cause trauma to the skin, which contributes to it wrinkling and sagging over time.

While many people associate face serum with mature or teenage skin care, it can be helpful for people of all ages.

4. Moisturize

To properly hydrate your skin, you should usually apply moisturizer last.

This is because you must give your skin an opportunity to absorb the ingredients in the face serum. If you apply moisturizer first, the ingredients in the face serum might not have a chance to reach the skin because they will be blocked by the layer of moisturizer.

As we mentioned earlier, these tips are all about how to apply your face serum to get the most possible benefits.

In addition, moisturizer is usually thicker than serum. It will have an easier time sticking to your face when you apply it, and following the serum with moisturizer could be an effective way to lock the serum into your skin.

Remember that you should apply a moisturizer with upward strokes. You don’t want to pull downward on your skin at any point in your skincare routine.

By following these steps carefully, you can maximize the benefits of face serum.


So you want to get the most out of your face serum? Some of the tips you should follow include:

  • Wash your face to remove impurities before you apply your face serum, so it makes direct contact with the skin.
  • Apply the serum and small amounts.
  • Use light tapping motions with your fingertips. Remember, you need to be gentle.
  • Don’t rub the serum into your skin. Instead, let the skin absorb the serum on its own.

It may take a bit of trial and error, but we’re confident you’ll be able to figure out how to apply your face serum in a way that works for you.


Serum can be a powerful tool in your skincare routine when used correctly. With these tips and better knowledge of how to find the right serums, you’re on your way to leveling up your regimen for healthy, beautiful skin you can feel confident about.

How Do You Know If You’re Overusing Face Serum?

There’s so much as too much of a good thing, and that can apply to face serums. There are a few signs that could indicate your using your face serum too often, including:

  • Dry Skin: Some face serums absorb oils to prevent breakouts, but they could also dry out your skin. If your skin feels a bit chapped or cracked, you could be using your face serum too often.
  • Redness: Remember that some face serums have particularly harsh ingredients that are necessary to address certain skin issues. These ingredients could irritate your skin with overuse, causing it to turn red. If you’re noticing a bit more redness than usual, it could be a sign that you need to pair down your face serum application.
  • Irritation: Are you experiencing unexpected itchiness and irritation? It might be because you’re using your face serum too often. Try giving your skin a break to see if it clears up.

Follow the instructions on the package, and you should be able to avoid using your face serum too often.

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